Website Design

Parent Logo Creation

Book Cover Design

Book Formatting (Editorial Style)

Bailey Browder approached Tally with the vision of establishing a parent brand (Heart & Flow) that would seamlessly integrate with her current book project and future literary endeavors. Seeking to launch her company and book effectively, Bailey enlisted Tally's expertise to create a cohesive brand identity and compelling digital presence. With aspirations to engage both tween readers and their parents, Bailey aimed to develop a captivating book cover and editorial-style formatting for her upcoming publication.

Tally collaborated closely with Bailey to bring her vision to life. The team crafted a distinct parent logo and comprehensive branding guide that perfectly aligned with Bailey's creative direction. For her digital presence, Tally designed a sleek and engaging one-page website, providing a strong foundation for launching her company and book. The book cover was meticulously designed to resonate with both tweens and parents, capturing their interest and curiosity.

Additionally, Tally handled the full formatting of Bailey's 68-page book, presenting it in a magazine-style layout to enhance its appeal to younger readers. Through these efforts, Bailey Browder with Heart & Flow emerged as a cohesive and compelling brand, poised to captivate audiences and make a meaningful impact in the literary world.